GREAT COMPANIES WERE BORN IN TIMES OF CRISIS.
Jan 24, 2024 20:25:47 GMT -8
Post by account_disabled on Jan 24, 2024 20:25:47 GMT -8
The quarantine days were certainly a good time to reflect. Klodiana Ajazi, said during the webinar held by Albacademy, that this was a period when we had to be positive, but also choose the right approach. The founder of two businesses in the field of marketing and investments focused mainly on sales to share with us the best possible practices in this unusual period. She said that we must be practical and above all avoid panic. "When we panic and are uncertain, we lose essential elements. We don't stay within the rules and we don't understand market adaptation. Sales agents must take care to avoid panic, fear.
It is an opportunity not to be passive", she stressed. The founder of Job Function Email Database Innovest recalled that, due to the right approaches and management, new products have been created. Today the staff is not a burden. More than ever it is an asset. So it should be seen as such. If you want to increase sales in such a period, see who is the most interesting product? If we don't have spaces for sale, this is a good moment, according to her, to improve. "Not all apply the technology part a lot. Let's use this time to adapt the technological systems for sales within our business". She brought the topic of Pericles' fleet to the attention of webinar attendees. "The navy had 150 ships. He had planned his war strategy perfectly, but something unexpected happens to him. A solar eclipse causes the captain to panic, risking losing direction of the ship. Pericles throws a black piece over his head, asking if he can lead in this case.
The captain points out that he was not afraid of a black patch on his head, so Pericles reminds him that the cause of the darkness is not important. Its perception is in our dependence. Our fears can become our results tomorrow, says Klodiana Ajazi. She recalls that businesses and customers should start thinking about what the sales channels are. Saying that selling is psychology, she recalled the businesses set up in times of crisis, which today have international names. Did you think? They are precisely successful names such as: Fortune Magazine, FedEx, UPS, Walt Disney Company, Standard Oil, Coors, Revlon, General Motors, Proctor & Gamble, LinkedIn, Microsoft, etc. They succeeded precisely because they focused on the real experiences of that period. In deciding the right approach, Ajazi recalled some important steps to take:
It is an opportunity not to be passive", she stressed. The founder of Job Function Email Database Innovest recalled that, due to the right approaches and management, new products have been created. Today the staff is not a burden. More than ever it is an asset. So it should be seen as such. If you want to increase sales in such a period, see who is the most interesting product? If we don't have spaces for sale, this is a good moment, according to her, to improve. "Not all apply the technology part a lot. Let's use this time to adapt the technological systems for sales within our business". She brought the topic of Pericles' fleet to the attention of webinar attendees. "The navy had 150 ships. He had planned his war strategy perfectly, but something unexpected happens to him. A solar eclipse causes the captain to panic, risking losing direction of the ship. Pericles throws a black piece over his head, asking if he can lead in this case.
The captain points out that he was not afraid of a black patch on his head, so Pericles reminds him that the cause of the darkness is not important. Its perception is in our dependence. Our fears can become our results tomorrow, says Klodiana Ajazi. She recalls that businesses and customers should start thinking about what the sales channels are. Saying that selling is psychology, she recalled the businesses set up in times of crisis, which today have international names. Did you think? They are precisely successful names such as: Fortune Magazine, FedEx, UPS, Walt Disney Company, Standard Oil, Coors, Revlon, General Motors, Proctor & Gamble, LinkedIn, Microsoft, etc. They succeeded precisely because they focused on the real experiences of that period. In deciding the right approach, Ajazi recalled some important steps to take: